A carnival for the senses, Shinju Matsuri – Japanese for ‘festival of the pearl’ – is a celebration of Broome's / Rubibi's unique multicultural and pearling history. Held annually over nine days in August and September, Shinju Matsuri unfolds across a series of events showcasing the fusion of flavours, sounds and colours that make this iconic outback town so captivating.

Broome / Rubibi has attracted globetrotters since the late 1800s, with its prized South Sea pearls bringing Japanese, Chinese, Malay, Indonesian, Filipino and European peoples together with the local Aboriginal community. 

Shinju Matsuri celebrates this unique blend of cultures with a jam-packed schedule of events set against a stunning landscape of crystal-white sands, azure-blue waters and blazing red cliffs. Join fellow foodies for a sunset dinner on the beach, or watch, listen and dance to vibrant cultural performances.

Want more? Visit a pearl farm, join the camel conga line for a sunset ride along picture-perfect Cable Beach and discover ancient dinosaur footprints at Gantheaume Point. Then as darkness descends and conditions are just right, witness the natural phenomenon of the Staircase to the Moon at Roebuck Bay.

The welcoming Kimberley town of Broome / Rubibi is a two-and-a-half-hour flight north of Perth.